Instagram’s Head of News Partnerships Lila King shared a few interesting facts about the social media platform on Thursday morning during the Media Transformation conference.
Did you know?
The most popular Instagram post ever? Beyonce’s announcement that she was having twins. The post is below.
Most geo-tagged location in Instagram stories in the world in the last year? Jakarta, Indonesia
Most popular face filter on Instagram? Puppy ears
King also shared noteworthy things to know about:
— Branded content tools are coming soon
— If you’re interested in learning more about Instagram updates you can join the “IG Workshop for News and Publishers” group on Facebook.
What Damon Kiesow has learned about reader revenue and the strategies he thinks will work for publishers
Local Media Association, Local Media Consortium Name Industry Veteran to Lead Joint Branded Content Pilot Funded by Facebook Journalism Project