May 21 – May 26, 2017

  • Facebook
  • Instagram
  • YouTube
  • YouTube
  • Newsy
  • E. W. Scripps
  • Subway to Brooklyn
  • On the go
  • NYC Media Lab
  • Apple
  • Cxense
  • Lunch
  • Apple
  • xAd
  • xAd
  • xAd
  • Apple
  • COED Media Group
  • NYC Media Lab & Calkins Media
  • E.W. Scripps & Newsy
  • NYC Media Lab

In order to transform a local media company, bold changes are necessary. We must change our culture or suffer the consequences. The Innovation Mission is a one week trip that will embolden you to make these changes. This year’s participants can expect  to visit with many of the most disruptive media and technology companies in North America.  We promise a game changing week that will give you an instant ROI.

The 2017 Innovation Mission agenda will be announced soon.

The 2017 Innovation Mission is currently sold out. A few spots may become available.

To be placed on the waiting list, please email Lindsey Estes at

Order the Innovation Mission 2016 “Top Takeaways” Report!

This year twenty-eight of our industry’s most progressive executives visited with 15 of the most disruptive media and technology companies in North America (see list of companies above).  It was a game changing week. 

Our annual 48 page report comes out June 3rd and outlines the top takeaways and shares feedback from the IM participants and is $299.

And, as always, ROI guaranteed or your money back.

Order Now


See what the participants are saying…

poss apple1

Big Fish CEO Mark Poss:: “Changing culture is really hard and not for the faint of heart and it’s not about the fricking Ping- Pong tables!





rich hooverGateHouse Media’s Senior Director of Business Strategy & Operations Rich Hoover:: “The disruptors have a risk-taking culture and they fail fast. We don’t do that enough and we need to try harder.”




greg treeceSwift Communications’ Director of Information Services Greg Treece“A company as big as Facebook has ‘Ruthless Priorization’ on their posters. They can’t get everything done even with their enormous resources. As media companies, we need to learn from this.“




Edwin RuisSwift Communications’ Director of Integrated Revenue Edwin Ruis:“I’m struck by the leadership at the disruptive companies. I find it hard to have regular meetings with my team and the big guys are having ‘All Hands’ meetings every week. If they can do it, we can too.”




Eric Bright


Deseret Digital’s VP Marketplace Eric Bright“Culture is not what you see – it’s what you feel… you could feel it on the Facebook campus. You could also feel it at Thumbtack. If your culture dies… that is it. You lose everything that you have.”