Check out the previous Texas Innovation Mission.

LMA’s next regional Innovation Mission is headed to Boston! We’ll spend three days in this dynamic city meeting with progressive media companies that are transforming their businesses and disruptive technology companies that are shaking things up. The trip is perfect for media executives looking to experience innovation in action and empower growth at their companies. This premium experience is all about ROI!

Signature visits to GateHouse Media / Propel Marketing and Entercom Communications are confirmed! Additional visits to prominent media companies and startups will be announced soon.

The Austin/Dallas regional IM sold out quickly, so reserve your spot for Boston today! (Register Now)


Special Bonus! Be one of the first 12 to register and receive tickets to a Red Sox game, plus a private tour of Fenway Park!

The 2017 Boston tour takes place June 26 through June 28, the cost is $2,595. The IM is limited to only 15 participants and will sell out quickly. Registrations are taken on a first come, first served basis.

The cost of the Boston IM includes hotel rooms, all meals, ground transportation in between visits, staff costs to attend/manage the trip, meeting room rentals, AV costs and supplies. Attendees are responsible for their own airfare to and from Boston and transportation to and from the airport.


From the 2016 Innovation Participants…



Stephanie Slagle/WBNS Digital: ““This trip made me realize that we need to be pioneers in OTT. I will be working on a strategy once I get back”




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Big Fish CEO Mark Poss:: “Changing culture is really hard and not for the faint of heart and it’s not about the fricking Ping- Pong tables!





rich hooverGateHouse Media’s Senior Director of Business Strategy & Operations Rich Hoover:: “The disruptors have a risk-taking culture and they fail fast. We don’t do that enough and we need to try harder.”




greg treeceSwift Communications’ Director of Information Services Greg Treece“A company as big as Facebook has ‘Ruthless Priorization’ on their posters. They can’t get everything done even with their enormous resources. As media companies, we need to learn from this.“




Edwin RuisSwift Communications’ Director of Integrated Revenue Edwin Ruis:: “I’m struck by the leadership at the disruptive companies. I find it hard to have regular meetings with my team and the big guys are having ‘All Hands’ meetings every week. If they can do it, we can too.”




Eric Bright


Deseret Digital’s VP Marketplace Eric Bright: “Culture is not what you see – it’s what you feel… you could feel it on the Facebook campus. You could also feel it at Thumbtack. If your culture dies… that is it. You lose everything that you have.”