Learn how to transform from the people who in just the past five years have grown their audience of unique visitors from 4 million to 25 million, and have achieved almost 500 million page views and 100 million Facebook followers.

“Executable ideas. DDM was very granular and action-oriented. Fantastic.” Baybridge Communications

“Hands down, the most valuable training I have attended in a decade. Inspiring. Relevant. Practical. Engaging. Thought Provoking. Transparent.” Samantha Johnson, General Manager, Swift Communications/Aspen Times

“Whenever you can get insight from industry leaders, you must. It’s an affordable option for small companies too.” Pioneer Newsgroup



Local Media Association is proud to partner with Deseret Digital Media for the DDM BootCamp. It is designed for senior-level managers and executives that truly want to transform their media company. At the core of the program, DDM provides two days of training courses intended to accelerate digital competencies in a company’s daily digital operations.

The program will not only convey best practices in a disciplined environment, but will show participants the success of DDM’s practices in real-time. Moreover, participants will crucially see what hasn’t worked—a feature that past BootCampers have found exceptionally valuable. DDM has already trained digital media operators in 26 countries, consistently followed by positive feedback and endorsements.

Read Nancy Lane’s “Transformation – The Deseret Way” Blog






LMA Member – $895 | Media Association Partner – $995 | Non-Member – $1, 095 (3-4 participants – 10% discount | 5-6 participants -15% discount)



A priceless opportunity to take a deep dive into one of the world’s most disruptive and innovative media companies! The two-day BootCamp is intense and fast-paced. Participants are granted access to a wide mix of Deseret Digital executives. It is tactical, inspirational and educational. The BootCamp offers two tracks and covers many topics:

  • How to use the principles of dual transformation to grow your core and digital business.
  • How to build a profitable native business plan.
  • How to optimize programmatic buying in your market.
  • How to grow successful e-commerce offerings.
  • How to optimize audience engagement, social media, video, and analytics.
  • How to build and manage a vibrant contributor network & much more.

After initial strategy sessions, the participant can choose between two tactical tracks:

1. Content innovation and audience growth
2. Business model and monetization

Participants will be trained first-hand by DDM executives and managers, some of the industry’s leading digital media thinkers and operators. Within just the past five years, they have grown their audience of unique visitors from 4 million to 25 million, and have achieved almost 500 million page views and 100 million Facebook followers. After BootCamp, the DDM presenters remain open to help participants as they utilize the learned techniques and make progress. DDM is dedicated to ensuring that the participants achieve maximum value and return on their investment. The DDM presenters include:


Chris Lee, President
Russell Banz, VP of Product
Eric Bright, VP of e-commerce
Matthew Sanders, GM of Publisher Solutions and Deseret Connect
Brett Atkinson, GM of KSL.com
Saul Leal, GM of FamilyShare Network
Burke Olsen, GM of Deseretnews.com

Would you like some bio info on these folks? (Click Here)

BootCamp BONUS

For the first time, BootCamp registration now includes two free seats to Deseret Digital Media Academy’s brand new online course “What Native Advertising Is/Is Not.” Share the online course seats with two colleagues who need to get in on the action of native advertising, or if you miss the native advertising training at BootCamp, take one of the seats for yourself. Either way, this new online course is our bonus to you to help you launch your native ad product and watch your digital business transform.


If you need assistance or have any questions please contact Amie Stein at (901) 361-3642 or by email.


“Practical, useful information… helped me understand executions.” The World Company

“The DDM BootCamp was the most engaging conference/training I’ve ever attended in my 26-year-career. There were so many things I learned, that I can implement quickly, in order to make an immediate impact on the digital future of our businesses.” Kevin von Gillern, Sr. Content Strategist, Dispatch Digital

“Although most of the time was spent in a classroom, it felt like more than that … learning from those on the frontlines. It’s a great learning environment. All presenters are open, knowledgeable and welcome questions. Great real-life examples of transformation.” Brent Schacherer, Publisher, Hutchinson Leader/Big Fish Works

“If you think you know it all… don’t come. You’ll be disappointed.” Attendee from Quincy Inc.

>> Read more testimonials

>> See Facebook pictures of BootCamp