vccvvcl Staff Directory

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Chris Weatherly

DIRECTOR | Director of Digital Sales and Products, WRAL (919) 595-5621 cweatherly@wral.com

Director of Digital Sales and Products
WRAL
2619 Western Blvd.
Raleigh, NC 27606


Chris is the the Director of Sales and Operations for WRAL Digital Solutions and WRAL.com and is passionate about simplifying the complex world of digital advertising and marketing for local businesses. His main day-to-day responsibility is making sure the talented team at WRAL Digital Solutions continues to evolve and generate great results for our clients. Additionally, Chris oversees the programmatic and local sales strategy for WRAL.com, sits on the Local Media Foundation Board and has spoken at industry conferences on a variety of topics including OTT, DMPs, beacon targeting and WRAL Digital Solutions.

Prior to his current role, Chris held positions in broadcast media sales and sports marketing. Outside the office, Chris is active in his church, serves on the Meals on Wheels of Wake County Young Professionals Board, enjoys Cross Fit and traveling with his wife Kristina.

Chris Weatherly

DIRECTOR | Director of Digital Sales and Products, WRAL (919) 595-5621 cweatherly@wral.com

Stephen Wade

DIRECTOR | Publisher, Topeka Capital-Journal/Gatehouse Media. (843) 632-1839 swade@gatehousemedia.com

Publisher, Topeka Capital-Journal/Gatehouse Media
725 Broad St.
Augusta, GA 30907

Stephen Wade

DIRECTOR | Publisher, Topeka Capital-Journal/Gatehouse Media. (843) 632-1839 swade@gatehousemedia.com

Guy Tasaka

DIRECTOR | Founder/Managing Partner, Tasaka Digital (215) 354-3150 guy@tasakadigital.com

Founder/Managing Partner
Tasaka Digital
8400 North Bristol Pike
Levittown, NY 19057

Guy Tasaka

DIRECTOR | Founder/Managing Partner, Tasaka Digital (215) 354-3150 guy@tasakadigital.com

Erica Smith

DIRECTOR | Online Editor and Director of Digital Strategy, The Virginian-Pilot e.smith@pilotonline.com

Erica Smith | Online editor and director of digital strategy
The Virginian-Pilot | PilotOnline.com
| e.smith@pilotonline.com |

Erica Smith

DIRECTOR | Online Editor and Director of Digital Strategy, The Virginian-Pilot e.smith@pilotonline.com

Samantha Johnston

DIRECTOR | Publisher, The Aspen Times and Associate GM, CMNM West sjohnston@aspentimes.com

Samantha Johnston
Publisher | The Aspen Times
Associate GM | CMNM West
Swift Communications | Colorado Mountain News Media

Samantha Johnston

DIRECTOR | Publisher, The Aspen Times and Associate GM, CMNM West sjohnston@aspentimes.com

Leanne Gemma

DIRECTOR | Director of Product, McClatchy lgemma@mcclatchy.com

Leanne Gemma
Director of Product | McClatchy
lgemma@mcclatchy.com

Leanne Gemma

DIRECTOR | Director of Product, McClatchy lgemma@mcclatchy.com

Matt Coen

DIRECTOR | President & Co-Founder Second Street, Inc. (314) 880-4902 matt@secondstreet.com

President & Co-Founder
Second Street, Inc.
1017 Olive Street, Mezzanine Level
St. Louis, MO 63101

Matt Coen

DIRECTOR | President & Co-Founder Second Street, Inc. (314) 880-4902 matt@secondstreet.com

Brock Berry

DIRECTOR | Adcellerant, CEO 303-903-6696 brock@adcellerant.com

Berry is an accomplished senior executive, entrepreneur, consultant, and board member with over 17 years of success in marketing, advertising, and technology. His broad areas of expertise include radio, TV, broadcast, video, digital, online, and mobile advertising; search engine marketing (SEM); social media and email marketing; new business development; sales management; and people development.

Berry has held leadership positions at AdCellerant (Co-Founder/CEO, 5 years); Affinity Express; AdTaxi; Digital First Media; Clarity Media Group; The Denver Post; and Schurz Communications. He has been responsible for co-founding AdCellerant, a leading digital advertising and technology company, leveraging award-winning proprietary ad software platform that delivers digital marketing plans based on campaign industry and objectives, creating operational efficiencies and revenues. In its first 4 years, the company experienced over 4,000 percent growth.

Brock Berry

DIRECTOR | Adcellerant, CEO 303-903-6696 brock@adcellerant.com

Gordon Borrell

SECRETARY | CEO, Borrell Associates (757) 221-6641 gborrell@borrellassociates.com

CEO
Borrell Associates
1643 Merrimac Trail
Williamsburg, VA 23185


Gordon Borrell is a sought-after speaker for conferences and company meetings and is the local media industry’s leading analyst. He is ranked in the top 2% among Gerson Lehrman Group’s 150,000 consultants worldwide and is quoted frequently in The Wall Street Journal, The New York Times, Ad Age, Forbes and other publications. He has appeared on CNN and other TV and radio programs discussing trends and forecasts for local media. Prior to starting Borrell Associates, Gordon was vice president for new media for Landmark Communications, where he worked for 22 years. He started his career as a reporter and editor for The Virginian-Pilot in Norfolk, Virginia. In 1989 he began pioneering interactive ventures and helped establish the first TV, newspaper, cable and network TV websites. Mr. Borrell conceptualized and helped create InfiNet, an Internet access and hosting company later split up and sold to Earthlink and to Gannett Co. He chaired the Local Media Association from 2015-2017 and was president of the Newspaper Association of America’s New Media Federation in 2000. He is married, has five children, and lives in Portsmouth, Virginia, where he has been active on boards and organizations supporting public education and community sports.

Gordon Borrell

SECRETARY | CEO, Borrell Associates (757) 221-6641 gborrell@borrellassociates.com

Mark Poss

TREASURER | CEO, Big Fish Works (651) 388-5000 mark@redwingpublishing.com

CEO
Big Fish Works
P.O. Box 2010
Red Wing, MN 55066


Mark Poss is CEO of Big Fish Works based in Red Wing, MN. Along with his wife Becky, they are the second generation family owners of the company formerly known as Red Wing Publishing. They operate a dozen community newspapers, a growing digital advertising agency and two commercial print operations. They are focused on transforming all aspects of their business to thrive in the ever changing media landscape.

Mark has a degree in economics from the University of St. Thomas in St. Paul. But his real education has come from working with his in-laws and all the fantastic employees of Big Fish Works.

Mark Poss

TREASURER | CEO, Big Fish Works (651) 388-5000 mark@redwingpublishing.com

Liz White

FIRST VICE CHAIRWOMAN | EVP & Assistant Publisher Record-Journal (203) 317-2226 lwhite@record-journal.com

EVP & Assistant Publisher
Record-Journal
500 S. Broad Street
Meriden, CT 06450


Liz White is the executive vice president and assistant publisher of the Record-Journal in Meriden, CT and she is the 5th generation of the family business. The Record-Journal is 150 years old but has evolved into a cutting edge business, and the company was recognized nationally in March 2016 by Editor & Publisher Magazine as one of 10 Newspapers That Do It Right.

Liz is excited for the opportunities for growth and innovation in the future as the company evolves in a quickly changing environment. She has an MBA from Yale, a BS from Boston College and was recognized nationally in April by Editor & Publisher Magazine as one of The 25 Under 35 in the industry and in July by the Hartford Business Journal as one of The 40 Under 40. She is also currently serving her third year as president of the Meriden-New Britain-Berlin YMCA board of directors.

Liz White

FIRST VICE CHAIRWOMAN | EVP & Assistant Publisher Record-Journal (203) 317-2226 lwhite@record-journal.com

Chris Hendricks

CHAIRMAN | President, Local Media Consortium (916) 207-0047 chris@localmediaconsortium.com

President
Local Media Consortium
(916) 207-0047
chris@localmediaconsortium.com


Chris joined the Local Media Consortium (LMC) team January of 2018. In his current role, he works with the LMC team to drive value for LMC members through the development of valuable partnerships with market-leading service providers.

He is a well-known and highly-respected media executive having served a 25-year executive stint at McClatchy and has also served on boards of many for-profit and non-profit companies and organizations such as Cars.com, Careerbuilder, News Media Alliance, Local Media Association and Local Media Consortium. Chris currently serves on the board of directors for Moonlighting, Wellness Within and the Maynard Institute. He is also an advisor to Recruitology, The Fresh Toast, Impact Venture Capital and Managing Director for Extol Digital.

Chris Hendricks

CHAIRMAN | President, Local Media Consortium (916) 207-0047 chris@localmediaconsortium.com

Tom Sly

DIRECTOR | VP, Digital Revenue, E. W. Scripps Co. (513) 977-3748 tom.sly@scripps.com

VP, Digital Revenue
E. W. Scripps Company
312 Walnut Street
2800 Scripps Center
Cincinnati, OH 45202

Tom is the Vice President of Digital Revenue at the E.W. Scripps Company and leads digital revenue development and strategy across Scripps, broadcast, and digital operations.  He joined Scripps in 2012 and prior to that led business development, revenue, and operations for a number of large and privately held broadcast companies and several digital startups including Nowlive.com, 10LocalCoupons.com, and Vehix.com.

Tom Sly

DIRECTOR | VP, Digital Revenue, E. W. Scripps Co. (513) 977-3748 tom.sly@scripps.com

Stephanie Slagle

DIRECTOR | Director of Digital, WBNS (614) 460-3700 stephanie.slagle@10tv.com

Director of Digital
WBNS
77 Twin Rivers Drive
Columbus, OH 43215


Stephanie Slagle is the Director of Digital and Digital Strategy at 10TV WBNS and RadiOhio Inc.  Shortly after joining the team, she spearheaded the launching of a digital department by recruiting and developing top performing teams with in-depth digital strategy experiences. In addition to her digital experiences, Stephanie is a dynamic sales, marketing and communication leader.

Stephanie has over 15 years of media experience with companies such as Dispatch Media Group, Lin Media, and Sinclair Broadcasting Group. She has established a well-earned a reputation for her knowledge and passion for cutting edge concepts in the digital space. From embracing these qualities, she has implemented several innovative digital strategies in each position she has held.

Stephanie’s constant execution of digital strategies has been celebrated on multiple platforms for her leadership, delivery and commitment.

Stephanie Slagle

DIRECTOR | Director of Digital, WBNS (614) 460-3700 stephanie.slagle@10tv.com

J. Tom Shaw

DIRECTOR | General Manager / Suburban Group, Shaw Media (630) 427-6210 jtshaw@shawmedia.com

General Manager / Suburban Group at Shaw Media
Shaw Media
444 Pine Hill Drive
Dixon, Illinois 61021


Tom Shaw is Vice President of Shaw Media, and General Manager of the company’s suburban operations. Previous to the ten years with Shaw Media, Tom was in radio and television advertising sales. He has a journalism degree from Colorado State University, and an MBA from University of Colorado at Denver.

J. Tom Shaw

DIRECTOR | General Manager / Suburban Group, Shaw Media (630) 427-6210 jtshaw@shawmedia.com

Chris Lee

DIRECTOR | Global President, Deseret Digital Media (801) 333-7400 clee@deseretdigital.com

Global President
Deseret Digital Media
55 North 300 West Ste. 500
Salt Lake City, UT 84101

Chris Lee

DIRECTOR | Global President, Deseret Digital Media (801) 333-7400 clee@deseretdigital.com

Andiara Petterle

DIRECTOR | Vice-presidente Produto e Operações, Grupo RBS 55 (51) 3218 6104 andiara.petterle@gruporbs.com.br

Vice-presidente Produto e Operações
Fone: 55 (51) 3218 6104
andiara.petterle@gruporbs.com.br

 

Andiara is currently Executive Vice-President of Product and Operations at Grupo RBS – one of the major media groups in Brazil -, dedicated to cultural change, digital shift and financial turn around of television, radio, newspapers and digital businesses. Leading all newsrooms, subscription businesses, digital strategy, technology and operations.

Before taken this position at RBS, Andiara was for over 15 years digital entrepreneur and venture capitalist leading startups and investment portfolios in the Brazilian landscape. Focused on value creation, new business growth, digital transformation and turnarounds. Former VP of Newspapers and Executive Director of Strategy and Portfolio Management at e.Bricks Digital – Grupo RBS’​ investment company dedicated to digital sector in Latin America – and CEO at Predicta – leading Brazilian adtech company – and founder and CEO of Grupo Bolsa de Mulher – largest digital media group for women in Brazil. Serves on the board of several companies.

Andiara has MA and BA degrees in Media and Communications from Pontifical Catholic University of Rio de Janeiro in Brazil. Scholar at Brown University. Co-author of the book “Poderosas Consumidoras: o que quer e pensa a nova mulher brasileira”. Nominated Women to Watch Brazil 2017 by Meio&Mensagem/AdAge.

Andiara Petterle

DIRECTOR | Vice-presidente Produto e Operações, Grupo RBS 55 (51) 3218 6104 andiara.petterle@gruporbs.com.br

Pam Laycock

DIRECTOR | SVP Transformation & Strategy, Torstar Corporation (416) 305-1147 pam.laycock@metroland.com

Senior VP, Transformation & Strategy
Torstar Corporation
One Yonge Street,
Toronto, Canada M5E 1E6

Pam Laycock

DIRECTOR | SVP Transformation & Strategy, Torstar Corporation (416) 305-1147 pam.laycock@metroland.com

Terry Kukle

DIRECTOR | VP, Business Development and Acquisitions, Metroland Media Group Ltd./Torstar (905) 279-0440 ext 250 tkukle@metroland.com

VP, Business Development and Acquisitions
Metroland Media Group Ltd./Torstar
3125 Wolfedale Road
Mississauga, ON L5C 1W1, CANADA

Terry Kukle

DIRECTOR | VP, Business Development and Acquisitions, Metroland Media Group Ltd./Torstar (905) 279-0440 ext 250 tkukle@metroland.com

Shannon Kinney

DIRECTOR | Founder and Client Success Officer, Dream Local Digital (207) 593-7665 shannon@dreamlocal.com

Shannon Kinney
Founder and Client Success Officer
Dream Local Digital
463 Main St
Rockland, ME 04841


Shannon Kinney is Founder and Client Success Officer at Dream Local Digital. Shannon has over 20 years of experience in the development of successful Internet products, online sales and marketing strategies. She has worked on the teams developing successful Internet brands such as cars.com, careerbuilder.com, Knight Ridder Digital and over 60 online media properties for newspapers all over the U.S. and Canada. Prior to that, she spent over 10 years in media sales and sales management in Maine. She is an experienced speaker, trainer, advisor and consultant, and has worked with small and large companies alike, and has served more than 41,000 small businesses in online marketing workshops. She has been recognized as a Woman to Watch by Maine Biz, and as a Local Digital Innovator by the Local Media Association.

Shannon Kinney

DIRECTOR | Founder and Client Success Officer, Dream Local Digital (207) 593-7665 shannon@dreamlocal.com

Jason Jedlinski

DIRECTOR | SVP / Head of Consumer Products, USA TODAY NETWORK jjedlinski@gannett.com

Jason Jedlinski
SVP/Head of Consumer Products
USA TODAY NETWORK

Jason Jedlinski

DIRECTOR | SVP / Head of Consumer Products, USA TODAY NETWORK jjedlinski@gannett.com

Jeremy Gockel

DIRECTOR | Head of Innovation, McClatchy (919) 624-4660 jgockel@mcclatchy.com

Head of Innovation
The McClatchy Company
2100 Q Street
Sacramento, CA 95852

Jeremy Gockel

DIRECTOR | Head of Innovation, McClatchy (919) 624-4660 jgockel@mcclatchy.com

Toby Collodora

DIRECTOR | VP Content Strategy, Cordillera Digital 651-379-0050 ext 879 toby@cordilleradigital.com

Toby Collodora
Vice President, Content Strategy | Cordillera Digital

Toby Collodora

DIRECTOR | VP Content Strategy, Cordillera Digital 651-379-0050 ext 879 toby@cordilleradigital.com

Bill Caudill

DIRECTOR | VP of Digital Media Sales, Nexstar Broadcasting Group, Inc (502) 548-4333 bcaudill@nexstar.tv

Vice President of Digital Media Sales
Nexstar Broadcasting Group, Inc
545 E. John Carpenter Freeway St.
Irving, Texas 75062


Bill is a digital and television advertising professional with a clear and consistent record of accurately identifying and capitalizing on interactive opportunities for media companies. Successful track record of growing multi-platform advertising revenue with direct sales teams and through partnership channels. Experienced with managing hundreds of account executives and sales managers specifically at FOX, Yahoo! and Raycom Media. Accomplished in strategic planning and digital audience growth. Well versed in commission/bonus plans that motivate multi-platform sellers and managers. Have built local and national digital advertising teams which includes sales, programming and creative. Recognized expert in developing digital and television sales training strategies for senior managers and account executives at media outlets throughout the U.S. and Canada. Advertising sales experience includes digital, mobile, television, radio, yellow pages and newspapers.

Bill Caudill

DIRECTOR | VP of Digital Media Sales, Nexstar Broadcasting Group, Inc (502) 548-4333 bcaudill@nexstar.tv

Jim Brady

DIRECTOR | CEO, Spirited Media (215) 821-8477 jim@spiritedmedia.com

CEO
Spirited Media
P.O. Box 577
Great Falls, VA 22066


Jim Brady is the founder and CEO of Spirited Media, a mobile-focused local news startup.

Jim has spent almost 20 years in digital news, working in both digital-only and legacy operations, and has the gray, thinning hairline to prove it. He came to the digital world in April 1995 as sports editor of Digital Ink, the Washington Post’s first new media effort. He was on the core team that launched washingtonpost.com in June 1996 and has been a sucker for all things digital ever since.

Along the way, Jim has served as executive editor of washingtonpost.com, general manager of the now-deceased TBD.com, editor-in-chief of Digital First Media and in various executive roles at America Online.

During Jim’s tenure as executive editor of washingtonpost.com, the site won a national Emmy award for its Hurricane Katrina coverage, a Peabody Award for its “Being a Black Man” series, an Editor & Publisher award for Best Overall Newspaper-Affiliated Web Site, two Digital Edge awards for Best Overall News Site, a Knight-Batten Award for Innovations in Journalism, two Scripps Howard Foundation National Journalism Awards, four Edward R. Murrow Awards for Best Non-Broadcast Affiliated Web Site, and more than 100 White House News Photographers video awards.

At Digital First Media, Jim was the editor overseeing 75 daily newspapers, 292 non-daily publications and 341 online sites. He also oversaw the conception. launch and — eventually — the demise of Project Thunderdome, a centralized digital innovation hub that produced high-quality news products for DFM properties.

At TBD, Jim built a local news operation dedicated to comprehensive coverage of the Washington, D.C. region that combined the values of traditional journalism and the power of citizen journalism. As general manager of TBD, he was responsible for the business operations and editorial oversight of both TBD.com and TBD TV, a 24-hour local cable news station.

During Jim’s four-plus years at America Online, he served as Group Programming Director, News & Sports; Executive Director, Editorial Operations; and Vice President, Production & Operations. During his time at AOL, Brady was in charge of the service’s coverage of the 9/11 terrorist attacks and the 2000 presidential election.

Jim is also a Past President of the Online News Association, where he’s been a board member since 2005. He also serves on the boards of the American Society of News Editors and the National Press Foundation, on the National Advisory Board of the Poynter Institute and on the advisory boards of GlobalPost, Kaiser Health News, The American University School of Communication and the Fiscal Times.

Brady earned a Bachelor of Arts degree in Print Journalism from The American University in 1989. Born in Queens, N.Y. and raised in Huntington, N.Y., he lives with his wife, Joan, and two stubborn beagles in Great Falls, Va.

In his spare time, Jim likes to rant on Twitter about the New York Jets, drinks an ungodly amount of Diet Pepsi, listens to Rush and, according to Philadelphia Magazine, wears Dad jeans.

Jim Brady

DIRECTOR | CEO, Spirited Media (215) 821-8477 jim@spiritedmedia.com

Jodelle Bailey

DIRECTOR | West Coast Regional Digital Sales Manager, Sinclair Digital Group JLBailey@sbgtv.com

West Coast Regional Digital Sales Manager
Sinclair Digital Group

Jodelle Bailey

DIRECTOR | West Coast Regional Digital Sales Manager, Sinclair Digital Group JLBailey@sbgtv.com

Matt Coen

IMMEDIATE PAST CHAIRMAN | President & Co-Founder, Second Street, Inc. (314) 880-4902 matt@secondstreet.com

President & Co-Founder
Second Street, Inc.
1017 Olive Street, Mezzanine Level
St. Louis, MO 63101

Matt Coen

IMMEDIATE PAST CHAIRMAN | President & Co-Founder, Second Street, Inc. (314) 880-4902 matt@secondstreet.com

Lisa Bishop

SECRETARY | Chief Digital Officer, Heartland Media, LLC (888) 252-6221 lisa@heartlandtv.com

Chief Digital Officer
Heartland Media, LLC
4521 Leavenworth St
Omaha, NE 68106


Lisa Bishop joined Heartland Media as Chief Digital Officer in October 2015. Bishop is a digital monetization and product specialist who has led transformational change in the local media industry for the past 17 years.

In her role at Heartland, Bishop oversees all digital operations, strategy, monetization and business development of audience and revenue for the growing station group.  Bishop led the launch of PulseLocal Marketing, Heartland’s digital agency in the spring of 2016 offering solutions such as: responsive web site development, social media management, reputation management, database and email marketing, and search engine marketing.

Prior to her time at Heartland, Bishop conceived and executed the formulation of Gray Digital Media in 2002 under the leadership of then COO Bob Prather. As the VP of Digital Media, she was the catalyst to a culture transformation of Gray’s local television stations and the creation of their local digital properties by transforming a traditional media distribution company to focus on content gathering and syndication across multiple digital platforms.  Bishop was responsible all digital initiatives including web, mobile, online operations, business development and revenue and monetization strategies. She also led the efforts to build out a fully supported digital agency, LocalX Marketing.

In the early 2000’s – Lisa led the first interactive team for Benedek Broadcasting, Benedek Interactive Media (BIM), from 2000-2002, bringing many local TV stations online for the first time.

In addition to broadcast experience, Bishop also served as a sports correspondent for Chicago’s local newspaper The Daily Herald, covering local high school sports. In 1998 she served as Sports Information Director Assistant for Montreat College where she brought the college’s sports coverage online for the first time with the development of their Web site.  She also wrote sports articles for a small local newspaper in North Carolina, the Black Mountain News.

Lisa holds a Bachelor of Science in Business Management from Montreat College in North Carolina. Additionally, she has earned a Masters of Business Administration from the Keller Graduate School of Management.
She lives in the Charlotte area with her husband and their two children.

Lisa Bishop

SECRETARY | Chief Digital Officer, Heartland Media, LLC (888) 252-6221 lisa@heartlandtv.com

Catherine Badalamente

TREASURER | VP, Digital Media, Graham Media Group (312) 917-6240 cbadalamente@grahammedia.com

Vice President, Digital Media
Graham Media Group
161 N. Clark St Suite 2900
Chicago IL, 60601


Catherine Badalamente is the Vice President, Digital Media for Graham Media Group. She has held this position since October 2012. In her role, Badalamente oversees digital sales, content, and technology for GMG.

Badalamente has been at the forefront of the changing television landscape and transition to new media throughout her career.
Under her leadership, Graham Digital has transformed from a small group of part-time employees to a leading edge development company. Graham Digital is made up of dedicated individuals passionate about the intersection of digital technology and cutting edge media.

Prior to her current role she served as Director of Digital Media, helping to create successful multi-platform convergent campaigns for clients and stations and was successful at driving growth in both audience and revenue for the group.

Badalamente began her Graham Media Group career in 2000 at WDIV, the NBC affiliate in Detroit. There she held a variety of roles including Director of New Business Development from 2006 to 2010. She began her television career at WKYC, the NBC affiliate in Cleveland as an Account Executive in 1997.

Badalamente serves as the chairperson for the National Association of Broadcasters Digital Officer Committee. She also serves on the boards of the Local Media Association, StormPins and Videolicious.

Badalamente is a graduate of John Carroll University with a BA in Communications.

Catherine Badalamente

TREASURER | VP, Digital Media, Graham Media Group (312) 917-6240 cbadalamente@grahammedia.com

Robert Brown

FIRST VICE CHAIRMAN | President & COO, Swift Communications (970) 390-4651 rbrown@swiftcom.com

President & COO
Swift Communications
200 Lindbergh Drive P.O. Box 1500
Gypsum, CO 81637


Bob Brown was named as President of Swift Communications in November 2008. He continues to serve as Chief Operating Officer having held that position since January, 2005. He was the General Manager for Colorado Mountain News Media from 1999 to 2004. Brown has also been the Publisher of the Vail Daily, Summit Daily News, Summit County Journal, and Leadville Chronicle.

He has over 30 years of experience in the newspaper and communications industries. Brown is a Board member of Local Media Association, Associated Press, the Youth Foundation of Eagle County and the Vail Valley Charitable Fund. He also volunteered with Vail Leadership and as a youth coach with the Western Eagle County Recreation.

Brown holds a B.S. degree in Business with an emphasis in Marketing from Colorado State University.

Bob has been married to his wife of 29 years Lori and they have 3 children, Britney (28), Cameron (25) and Cody (22).

Robert Brown

FIRST VICE CHAIRMAN | President & COO, Swift Communications (970) 390-4651 rbrown@swiftcom.com

Mark Poss

CHAIRMAN | CEO, Big Fish Works (651) 388-5000 mark@redwingpublishing.com

CEO
Big Fish Works
P.O. Box 2010
Red Wing, MN 55066


Mark Poss is CEO of Big Fish Works based in Red Wing, MN. Along with his wife Becky, they are the second generation family owners of the company formerly known as Red Wing Publishing. They operate a dozen community newspapers, a growing digital advertising agency and two commercial print operations. They are focused on transforming all aspects of their business to thrive in the ever changing media landscape.

Mark has a degree in economics from the University of St. Thomas in St. Paul. But his real education has come from working with his in-laws and all the fantastic employees of Big Fish Works.

Mark Poss

CHAIRMAN | CEO, Big Fish Works (651) 388-5000 mark@redwingpublishing.com

Emilie Lutostanski

DIRECTOR OF THE LOCAL NEWS RESOURCE CENTER (218) 303-9421 emilie@localmedia.org

Emilie Lutostanski is the director of LMA’s Local News Resource Center, a partnership with Facebook, Instagram and CrowdTangle. She collaborates with local media organizations to refine social media strategies, discover and share industry successes, and support the adoption of new social tools.

Emilie has helped nonprofits, businesses and newsrooms strategize captivating content and heighten audience engagement through social media for more than ten years. Previously she led digital product development, enhancement, and monetization strategies, online content innovation, and extensive training as Community Impact Newspaper Company’s first digital product manager. She oversaw a complete website redesign and content shift that led to record-breaking traffic, engagement and sales.

In 2017, she accepted four awards from LMA’s 2017 Digital Innovation Competition, including best social media strategy and best local news strategy. Last year she was named to Editor and Publisher Magazine’s 25 under 35 professionals in the industry.

Emilie is a graduate of Texas State University – San Marcos with a bachelor of arts degree in journalism. She has experience working in radio and newspaper newsrooms including as a reporter, editor, community manager, managing editor, and producer. She volunteers as a board member and marketing director for the nonprofit Austin Humanists at Work.

Emilie Lutostanski

DIRECTOR OF THE LOCAL NEWS RESOURCE CENTER (218) 303-9421 emilie@localmedia.org

Tonya Ratajczak

DATA ENTRY SPECIALIST (231) 839-8651 tonya.ratajczak@localmedia.org

Tonya Ratajczak

DATA ENTRY SPECIALIST (231) 839-8651 tonya.ratajczak@localmedia.org

Julia Campbell

BRANDED CONTENT MANAGER (404) 808-8262 julia.campbell@localmedia.org

Julia is a branded content strategist and innovative project manager who will be leading a combined initiative focused on branded content for the Local Media Association, Local Media Consortium and the Facebook Journalism Project. A former Gray Television executive with extensive branded content experience, Campbell will start with an alpha group of publishers to test out promising business models with the ultimate goal of reporting back to the industry and providing sales collateral and playbooks that publishers can use to sell in their local markets.

Campbell spent nearly a decade at Gray Television, most recently as vice president of media systems, where she created MomsEveryday, an award-winning television, digital, social and OTT branded content initiative focused on helping local businesses connect with families across the country while creating profitability for the TV stations. In addition to extensive branding experience, Campbell is familiar with the challenges and opportunities of local news, having served in director and editor positions at a number of local and national TV stations, including CNN. Her media career has crossed through some of the smallest of markets, like Casper, Wyoming, to some of the largest such as Atlanta. Campbell earned her bachelor of science in journalism from the University of Colorado Boulder.

Julia Campbell

BRANDED CONTENT MANAGER (404) 808-8262 julia.campbell@localmedia.org

Janice Norman

DIRECTOR OF ACCOUNTING AND FINANCE (231) 839-8651 janice.norman@localmedia.org

Janice has been LMA’s Director of Accounting and Finance since September 2001. Her previous accounting positions included, Accounting Supervisor, Senior Accountant, and Budget Analyst. She has experience in banking, legal, travel, property management, and transportation industries.

Janice received a Bachelors of Science degree in Business Administration with an Accounting and Finance Specialty from Lawrence Technological University.

She enjoys spending time with her family, especially her new grandson, the outdoors, gardening and the lakes of Northern Michigan.  Janice has also volunteered her accounting services to various organizations through the years.

Janice Norman

DIRECTOR OF ACCOUNTING AND FINANCE (231) 839-8651 janice.norman@localmedia.org

Jack Zavoral

DIRECTOR OF MEMBER DEVELOPMENT (608) 347-7565 jack.zavoral@localmedia.org

Jack Zavoral is a digital sales and marketing professional who has worked in dozens of markets with hundreds of merchants on their digital marketing strategies. He led the digital sales teams at the local broadcast and newspaper properties owned by Quincy Broadcasting, and also led the digital sales team at MyWeather, LLC. He is a regular speaker at digital marketing seminars focused on integrating digital with traditional media.

His earlier experience in brand management with packaged goods companies Birds Eye foods and Rayovac batteries put him on both sides of the advertising transaction table. He is a graduate of the University of Wisconsin-Madison with Bachelors and Masters degrees in Marketing. He has been certified by the Internet Advertising Bureau (IAB) in  Advanced Digital Media Sales and co-produced the LMA’s Advanced Digital Sales course. Jack and his wife Tina are longtime residents of the Madison, WI area. Together they have four adult children. Jack enjoys sailing, fishing, hunting and all things in the outdoors.

Jack Zavoral

DIRECTOR OF MEMBER DEVELOPMENT (608) 347-7565 jack.zavoral@localmedia.org

Jay Small

CHIEF INNOVATION OFFICER jay.small@localmedia.org

Jay Small is Chief Innovation Officer of Local Media Association. He helps guide and oversee key LMA programs serving the local media industry, including conferences, Innovation Missions and other events; Chief Digital Clubs and Chief Content Clubs; R&D initiatives; and enabling technology and content platforms.

He previously served as President of Cordillera Digital, a division of Cordillera Communications that drove digital strategy, sales, marketing, and operations for TV stations nationwide. A transformative executive with a background in business leadership and creative arts, Small held senior posts at The E.W. Scripps Co., Belo Corp., and Thomson Consumer Electronics. He has also driven digital growth as a strategic consultant, with clients including major media groups, trade associations, a global pharmaceuticals company, financial institutions and small businesses.

Small earned an MBA from Kennesaw State University and a bachelor’s degree in journalism and political science from Southern Illinois University. A guitar enthusiast, he enjoys performing in rock/blues bands.

Jay Small

CHIEF INNOVATION OFFICER jay.small@localmedia.org

Lindsey Leisher Estes

DIRECTOR OF MEETINGS & MEMBER SERVICES (410) 838-3018 lindsey.estes@localmedia.org

Lindsey Estes has a strong background in marketing and social media and spent five years working for the Newspaper Association of America. While at NAA, she specialized in helping smaller-market publishers and organizing the annual mediaXchange conference. She is a graduate of the University of Virginia Tech.

Lindsey Leisher Estes

DIRECTOR OF MEETINGS & MEMBER SERVICES (410) 838-3018 lindsey.estes@localmedia.org

Jed Williams

CHIEF STRATEGY OFFICER jed.williams@localmedia.org

Jed is the Chief Strategy Officer at the Local Media Association, where he leads industrywide digital revenue and business transformation initiatives for newspapers, radio and TV broadcasters, digital publishers, and R&D partners. These programs include Innovation Missions, Chief Digital Club executive networking groups, digital boot camps, and LMA’s consulting practice focused on disruptive innovation.

Previously, Jed was Vice President of Business Development and Strategy at Vendasta, where he managed partnerships with leading media companies and drove the company’s go-to-market strategy. He also spearheaded the development and launch of the Vendasta Marketplace, which connects channel partners to best-of-breed solutions.

Jed has also held positions as Vice President of Strategic Consulting at BIA/Kelsey and Director of Business Development at Main Street Hub. He has led strategic consulting projects for AT&T, Google, NBC, Time-Warner Cable and Yahoo!.

A veteran of the local media space, Jed is adept at analyzing and forecasting digital trends, and empowering partners to generate new revenue. His insights have been cited by The New York Times, The Wall Street Journal, USA Today, Bloomberg, FOX Business, and the BBC, among others. He is a frequent speaker at industry conferences and corporate meetings. He has written extensively on creative destruction and disruptive media. His work has been published and taught by the Columbia Journalism School and the Yale School of Management

Jed received his master’s in media business from the School of Media and Journalism at UNC-Chapel Hill, where he was named the Outstanding M.A. Graduate by the school.

Jed Williams

CHIEF STRATEGY OFFICER jed.williams@localmedia.org

Nancy is the dynamic leader of Local Media Association. In her role, she focuses on the organization’s mission: to help local media companies discover new and sustainable business models.

She is the author of more than a dozen industry reports on a wide variety of topics. Her disruption in local media blog has had more than 50,000 views since launching nearly 3 years ago. She is a sought-after speaker at a wide mix of media events. Over the past year she conducted sessions at the National Association of Broadcaster’s Digital Future Exchange, Borrell’s Local Online Advertising Conference, BIA/Kelsey’s ENGAGE program, WAN-IFRA’s World NewsMedia Congress/Cartagena, The Roundtable/Leap Media and Association National de la Presse/Chile. In 2017 she hosted a track dedicated to Facebook at Borrell’s LOAC17.

Nancy created the Innovation Mission in 2008 and has led eight tours since then. To date, the IM has visited with more than 110 of the most disruptive and innovative companies in the world.

Nancy spent 13 years in the newspaper industry as publisher and advertising director in Pennsylvania, Connecticut and Missouri before taking over LMA in 2000. She holds a bachelor of arts degree from Villanova University and is the president-elect of the Villanova Alumni Association.

Nancy Lane

PRESIDENT (843) 504-1019 nancy.lane@localmedia.org