Accelerate Local 2021: Session follow-ups and presentation links

Thank you to our gold sponsors, iPublish Media and Legacy.com


Presentations, video recordings and more…

Growing Digital Subscriptions

Social News DeskSponsored by Social News Desk

Monday, Feb. 22 | 3:00 p.m. – 4:30 p.m. Eastern time
Thursday, Feb. 25 | 3:00 p.m. – 4:30 p.m. Eastern time

PRESENTATIONS:

Journalism Funded by Philanthropy

One session offered on two dates:
Wednesday, Feb. 24 | 2:00 p.m. – 3:30 p.m. Eastern time
Friday, Feb. 26 | 2:00 p.m. – 3:30 p.m. Eastern time

PRESENTATIONS: Journalism Funded by Philanthropy

ADDITIONAL RESOURCES:

Branded Content

Tuesday, Feb. 23 | 3:00 p.m. – 4:30 p.m. Eastern time
Day 1 — Sell Us a Story – Storytelling Creation Strategies Designed to Increase Revenue

RECORDING: Click here to view the recording.

ADDITIONAL RESOURCES: 

  1. Mystery bag activity PDF
  2. Get your #brandedbadge sales certificate! Our one-hour program lives here – BRANDED BADGE CERTIFICATE
  3. Want access to the 10 turnkey sales series Jared mentioned? – Email Julia.Campbell@nulllocalmedia.org for an access link

Thursday, Feb. 25 | 3:00 p.m. – 4:30 p.m. Eastern time
Day 2 — What’s Your Story? Pitching, Positioning and Perfecting Your Branded Content Sales Presentation

RECORDING: Click here to view the recording.

ADDITIONAL RESOURCES: 

  1. 60 second pitch PDF.
  2. Get your #brandedbadge sales certificate! Our one-hour program lives here – BRANDED BADGE CERTIFICATE
  3. Want access to the 10 turnkey sales series Jared mentioned? – Email Julia.Campbell@nulllocalmedia.org for an access link

Strategies for TV broadcasters

Social News DeskSponsored by Social News Desk

A half-day of discussions with leaders and subject-matter specialists in local TV — Friday, Feb. 26 | noon – 4 p.m. Eastern time

Local TV Executives Discuss Industry Hot Topics — noon – 1 p.m.

PRESENTATIONS:

NextGenTV: what ATSC 3.0 means for you, your content, and your revenue — 1 p.m. – 2 p.m.

PRESENTATIONS:

How OTT and CTV are changing local broadcast digital content and revenue strategies — 3 p.m. – 4 p.m.

RECORDING: Click here to view the recording.