GNI Subscriptions Lab Archives - Local Media Association

GNI Subscriptions Lab

Latest news from the Google News Initiative Subscriptions Lab, a partnership with LMA and FTI Consulting.

Consumer Revenue Innovation Mission preview: Lessons from the GNI Subscriptions Lab

Dispatches from Mega-Conference: New ideas for consumer revenue, branded content, alternative funding

The Post and Courier paywall tests yielded new subscribers and known users in GNI Subscriptions Lab

81% increase in digital subscriptions: The Southeast Missourian makes strides through GNI Subscriptions Lab

What Hearst is testing and learning through the GNI Subscriptions Lab: Signup walls, incognito browsing soft gate, content recirculation

6 emerging themes from the Philadelphia Innovation Mission by Mariah Craddick, product manager for audience at McClatchy

Best-in-class digital subscriptions: Patricia Abraham from Carolina Panorama shares what she learned on the Philadelphia Innovation Mission

Consumer revenue and digital transformation: Philadelphia Innovation Mission attendees share biggest lessons

Jason Murray from Syracuse.com: 5 takeaways from Philadelphia Innovation Mission on consumer revenue, digital transformation

Highlights, tweets and tidbits from the Philadelphia Innovation Mission

Big results with a simple initiative: The Buffalo News tripled newsletter subscribers with pop-up modal

The data-driven newsroom: Using metrics tools to grow readership and subscriptions revenue

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