Christian Hendricks named Local Media Association’s 2017 Innovator of the Year


Christian Hendricks, recognized for his digital leadership at McClatchy and throughout the industry, has been named the Local Media Association’s 2017 Innovator of the Year.

The award recognizes an individual who has exhibited bold leadership in local media by driving new concepts or developing new digital business. Past award winners include Guy Tasaka for his work with OTT at Calkins Media and Clark Glibert for innovation he brought to Deseret News.

”It’s an honor to be recognized in this way,” said Hendricks, “I owe a debt of gratitude to the many people who supported and believed in the many ideas and concepts I advanced during my career. We didn’t succeed all the time but evidently our track record was pretty good.”

Hendricks is retiring from McClatchy in November after 25 years of service. Currently, he serves as McClatchy’s vice president for strategic initiatives. He served as the vice president of products, marketing and innovation from June 2015 through February of this year. He was the company’s vice president for interactive media from June 1999 through June 2015. Prior to then, he served in operational management roles primarily focused on digital media.

Hendricks has served on various industry-related boards and committees and currently serves on the boards of Engage3, Moonlighting and the Local Media Association. He is also chairman of the Local Media Consortium’s executive committee.

Local Media Association President Nancy Lane credited Hendricks with helping the industry join forces through the development of the Local Media Consortium (LMC).  Today, the LMC has more than 70 local media companies representing more than 1,500 local media outlets and its digital footprint, per comScore, exceeds 150 million monthly unique visitors.

“Chris’s leadership style has been a key factor to the LMC success story,” Lane said. “I have watched him in action many times. His passion and reputation went a long way in getting companies to join the LMC. His energy and dedication continue to benefit the work of the LMC.”

Hendricks joined the LMA Board of Directors in September 2014. He helped drive a value-based membership package and reinvented the R&D experience at conferences thanks to his bold and innovative ideas.

He will join the Local Media Foundation Board as secretary later this month. He will move into the chairman’s role in August 2019. He also is serving on an LMA strategic planning committee.

“So, while Chris is leaving McClatchy, his days of helping the industry are far from over,” Lane said.

Hendricks will be presented with his award at the Aug. 15-17 Media Transformation conference in Chicago.