San Francisco Chronicle / Hearst
From custom digital agencies to lucrative content verticals, voice assistant experiments with Amazon and Google to full sales transformation, the venerable SF Chronicle is a company on the move! In this signature visit, VP of Digital Sales Ginger Neal and other members of the senior leadership team will go deep on the Chronicle’s full transformation plan – audience, revenue, talent and culture. This is a meeting that’s sure to resonate with media leaders!
Advance Digital / Alpha Group (Innovation Lab)
The 100+ year-old traditional media company has created a San Francisco-based innovation hub, Alpha Group, to operate independently with the charter to build and test new products. David Cohn (founding editor of Circa) is charged with leading the Alpha Group. In this in-depth meeting, he will share his learnings and best practices for building a successful innovation lab with a legacy media enterprise.
This “digital-native” publisher has raised $105 million to build a personalized finance website and set of digital experiences that help consumers make financial decisions by comparing products. The site positions itself as “tailored advice, content, and tools to ensure you’re getting more from your money.” NerdWallet also has a compelling business model that includes sponsored products, ecommerce, and content license. IM attendees will get an inside look at NerdWallet’s unique model from their Head of Content, Maggie Leung (formerly CNN, The Wall Street Journal, and The Washington Post).
Performance management and sales forecasting – they are two of the most challenging parts of any media company. Anaplan creates better ways to do both through a data and intelligence platform that enables more informed decision making. Learn how “connected planning” can help your media company confidently build more accurate sales forecasts and compensation plans, and achieve more efficient workforce management.
Born out of the Matter accelerator, Nuzzel was originally created as a news monitoring service for media professionals. It has since expanded into a full set of brand intelligence and research tools for sales teams, marketers, investors, business owners and more. Nuzzel’s founder will share how numerous industries are utilizing brand intelligence to make more informed decisions, and what this means for local media companies looking to forge deeper audience connections.
Bloomberg (SF Bureau)
Share this event: