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Did you miss the Full IM? We’ve created smaller, regional Innovation Missions and up next is Boston! The trip focuses on themes that are critical for media transformation and growth: digital agency, data management, audience development, and new content and technology platforms. We’ll spend a ½ day at Propel Marketing/GateHouse and some serious time with the digital leadership team from Entercom. These are two industry leaders. We’ll also have a private meeting with Boston Globe CEO Doug Franklin (they have more digital subscribers than any other media company in North America). Other visits include HubSpot, WBGH, Brightcove and Cxense.
Something for everyone – 3 days, 9 webinars