GroundTruth is the leading location platform for driving visits. Using its proprietary Blueprints technology, along with predictive targeting products, GroundTruth is able to precisely reach mobile users in the real-world and influence business performance. Since 2009, GroundTruth’s focus on scale and accuracy has allowed it to capture 2 out of 3 smartphone users in the U.S. and more than 30 billion global physical visits annually. Learn more: www.groundtruth.com
Google News Initiative
The Google News Initiative brings together all the work Google is doing with the news industry – across products, partnerships, and programs- and signals a new commitment to do even more moving forward.
Facebook Journalism Project
Facebook Journalism Project was created in January 2017 to establish stronger ties between Facebook and the news industry. FJP is dedicated to ensuring high quality journalism thrives by delivering value through new products, partnerships with the news industry and programs. FJP works in three ways: collaborative development of new products; providing tools and trainings for journalists; and providing tools and trainings for people.
DistroScale offers powerful technology solutions to immediately take advantage of the massive consumer shift to video–without investing in infrastructure. Publishers, advertisers, and content creators use our comprehensive solutions to engage over 250 million users around the world on every platform, from mobile to desktop to OTT.
DistroScale provides LMC/LMA members with simple, automatic, and cost-free video solutions to succeed with video:
– DistroStream™ is the all-in-one video solution making it the simplest way to deliver and monetize compelling video experiences. DistroStream automatically builds, deploy & place videos highlighting your feature content or breaking stories leading to increased site engagement & incremental site monetization.
– DistroLive™ is the industry’s most comprehensive video content management platform. DistroLive seamlessly provides digital publishers the power to efficiently deliver live streaming, smart video library management & configurable player experiences.
– DistroTV™ offers consumers a broad range of local and global entertainment, news, sports, film and TV programming in live, linear and Video-On-Demand formats. DistroTV™ provides video content owners a fast track to a global streaming/OTT strategy.
DistroScale is committed to powering high-quality video experiences everywhere. DistroScale is a global company with headquarters in the San Francisco Bay Area and offices in New York City, London, and India. Please visit us at http://www.distroscale.com.
Modulist is a media services company specializing in the processing of user-generated paid content submissions for newspapers, among other media services. Our tagline is “Publish life’s stories,” and we provide an online portal to submit paid content, such as obituaries, announcements, and other milestones directly to multiple media outlets with a single transaction. Modulist’s proprietary software gives consumers a terrific user experience and allows its team members to focus on customer service versus the processing of data. And our long-term partnerships with local media outlets help position them for the future by decreasing production costs and increasing revenue in integral content categories. Being a company that was borne of a local media company, the Modulist staff understands the sensitive needs of personal content. Our mission is to remember there is a family at the foundation of every one of these stories, and to enhance the media company’s brand with our work on their behalf.
Adpay grows revenues with ease. Experience Memoriams, endorsed by the LMC. It is the industry’s only network of over 3000 newspapers for obituary self-serve, and is available at no cost to newspapers or funeral homes. We Remember, by Ancestry is a beautiful, free collaborative consumer memorial that adds a meaningful, perpetual digital extension to print obituaries. All is built in InDesign to your exact pricing and previews, and increases local revenues by an average of 30%. Learn about our newest mobile-friendly platforms for Legal Notices, Celebrations and Private Party obituaries, all designed to our media partners’ requirements. Stop by Adpay, an Ancestry company, to uncover your DNA for increased revenues and traffic!
Admiral is The Visitor Relationship Management (VRM) Company, serving over 16,000 sites worldwide. An official partner and recommended vendor of the LMC, Admiral helps publishers grow visitor relationships and revenue via paid subscriptions, adblock recovery and more. Admiral’s VRM platform provides free revenue analytics, and a suite of engagement, GDPR/CCPA privacy compliance, subscription, social and revenue growth modules — all from a single tag install. LMC and LMA members can learn more about special discounts for local media publishers at getadmiral.com/LMC
Social News Desk makes it easy for everyone in your newsroom to get the most out of social with leading-edge tools built just for them. SND’s publishing, discovery and analytics tools give you an advantage over the competition. Powerful solutions like SND On Air and SND RevStream make it simple to display and monetize social.
Pushly is the only user engagement platform that gives premium publishers a simple way to engage, expand and retain their audience — supported by hands-on service from real people.
Adept.li provides ad ops, tech support, sales support and web development services to digital publishers of all sizes.
Adept.li supports digital sellers, publishers and local sales teams with simple, purposeful technology and exceptional service. Our ad ops and sales support service will handle proposals, order fulfillment, ad production, campaign management, trafficking, reporting and more.
We offer additional support to news and corporate teams for groups that require development and centralized tech support services. Our experts provide everything from app management to advanced web development.
Adept.li’s team has decades of combined experience in digital marketing and fulfillment.
AdCellerant is a digital advertising and technology company focused on making quality digital marketing accessible to every business. We achieve this goal by partnering with local marketers, media companies, agencies, and channel sales organizations, helping them leverage AdCellerant’s proprietary advertising software platform and professional services
Our advertising technology platform, UI.Marketing, provides clients with a comprehensive, total digital agency software solution overseeing the full lifecycle of a marketing campaign. UI.Marketing unifies the sales process, marketing execution, and reporting in a single toolkit. We are 60 incredibly talented and driven people, providing strength in the products created for our partners and excellent customer service. Our team strives to be part of your internal team as your digital marketing operations arm, your product and technology trainer, and your digital sales expert.
AlertMe uses AI to help brands & publishers develop better 1-1 relationships with readers by delivering alerts on precisely what that reader cares most about, increasing engagement by an average of 35%. AlertMe’s proprietary algorithm would help most Elevate attendees:
- Drive registrations to acquire 1st party data in a cookie-less world
- Establish better connections with readers to get them down the sales funnel, or just generally increase loyalty so a brand can cut through the media clutter.
- Develop 1-1 relationships with reader to reduce dependency on social channels
See how it works on PIX11.com, who launched with AlertMe shortly after winning “Best of the Best in Digital Innovation” at the LMA Digital Revenue Summit in April.
BlueVenn is a unified customer data management, compliance, and customer journey orchestration platform, with analytics and machine learning, to drive highly targeted personalized engagements. Our unique drag and drop customer analytics, segmentation, and predictive tools transform marketers into data scientists to optimize every online or offline customer touchpoint.
Today, BlueVenn technology serves a global client community, including more than 500 local media companies to engineer end-to-end, data-optimized marketing processes that grow, activate, engage, and monetize audiences. Companies like GateHouse Media, Gannett, Tribune Publishing, Lee Enterprises, Minneapolis Star Tribune, Adams Publishing, The Dallas Morning News, and the Honolulu Star-Advertiser leverage BlueVenn’s world-class technology and unparalleled industry expertise to build the volume and value of customers.
Community Event Content for the Age of Connected Media
Burbio gives broadcasters and publishers a unique and powerful tool to drive growth- comprehensive zip code level community event content that is relevant and necessary for residents.
Burbio is the industry leader in aggregating school, government, library and community event information for delivery over mobile, web, email and voice. Burbio’s technology organizes and streams millions of hyper local events and keeps them automatically updated. Burbio’s API and easy to use tools allow for personalization of this mission critical information by media companies for consumers on any device
Burbio’s technology reads events from source sites and updates when events are added or changed. For a given zip code Burbio has content from dozens of organizations, providing unprecedented depth. The content is completely unique as social media sites and search engines don’t offer the information in a comprehensive or organized format.
Burbio’s personalized event service can be white-labeled and integrated into mobile apps so that residents follow only groups that interest them, increasing consumer engagement.
Media companies generate value from this content in a variety of ways – integrating custom paid event listings from local merchants and non-profits, promotions from local retailers, sponsorships sold to community-minded advertisers such as realtors and banks, and as a premium content service for paid subscribers.
Basis is the industry’s most comprehensive digital media automation platform that allows you to manage direct, programmatic, search and social through a single interface . With robust business intelligence, workflow automation, search and social integrations, and the #1 rated DSP powered by artificial intelligence, Basis is a platform that powers your entire digital business .
We look forward to discussing with you our newest revenue tools, our private-label ticketing service, and the interactive voice skill for Alexa integrated into our platform.The case studies are still underway, but please ask us about:
- One of our partners that recently sold more than $300K in tickets on our platform
- How so many of our partners are generating five figure passive income on from our events platform (before including any direct sales)
- The great momentum we are seeing in custom revenue options for print, email, and voice
We would love to discuss anything else you would like, including a review of your current solution and discussion of best practices. Learn more at cityspark.com.
Confiant is a cybersecurity company that makes digital media safe for everyone. We protect content providers from malicious advertising and put the control back in the hands of publishers to ensure the ads delivered to a website are safe and secure. Our sole focus is on helping publishers and Supply-side platforms (SSP) rid the world of malware.
DesignIQ specializes in establishing alluring design and cross-platform media solutions for publishers, agencies and businesses. Using proprietary, data-driven approaches, along with proprietary tools we are able to provide cost effective solutions with industry leading turn-around times and quality.
Legacy, the #1 destination for online memorial tributes and funeral home information, is a top-50 website in the U.S. with more unique monthly visitors than Wikipedia, Netflix, or LinkedIn. We offer users a permanent, shareable space to commemorate the lives of their loved ones and strengthen their bonds with family and community.
Lineup Systems caters to many of the biggest, most iconic and innovative media organizations in the world. Our first-of-its-kind media sales solution, Adpoint, is credited with transforming media companies by helping to increase revenue, improve productivity and reduce costs.
Adpoint combines order management with a media-focused CRM, finance and analytics suite. No more “swivel chair syndrome” – instead, manage your ad sales from lead to billing from one easy-to-use, customizable solution.
Our customers in North America include top media groups such as Gannett, The New York Times, Bonnier Corp, Metro Media, Torstar, Metroland, Block Communications, Hearst Magazines, Mansueto Ventures and many more.
Media Staffing Network
Media Staffing Network could be one of the more important conversations you have to help you make money. They work with media companies to help them identify, attract, hire and retain talent. With a tight unemployment and fewer qualified job seekers to fill open positions, it is imperative to have a strategy in place. MSN has solutions for hiring managers and sellers in all price ranges: full-service search to job postings. They also specialize in recruitment training; teaching managers how to hire more efficiently, with a strong focus on reaching passive candidates. These experts have a proven history in helping companies, across all media and in all market sizes, grow revenue by hiring the right employees.
MSN has two new products – 1) the online Local Sales Recruitment Portal where a company can build their own talent acquisition program as all of the tools are provided. 2) The new 0 to 3 Talent Bank – a great databank filled with passionate young, pre-qualified candidates anxious to get their foot in the door in media.
At Miles 33, we have a simple mission:
To become the Publishing Industry’s leading global supplier of world-beating solutions that enable our customers to deploy efficiency-saving tools alongside revenue generating opportunities by embracing social media and digital channels.
We will achieve this through always having customers as the principal driver of our commitment to satisfaction and development, committing to the rapid development of innovative world class solutions in our product portfolio and believing that our people, and client partnerships, are the key element to our growth and success.
We are 100% committed to this goal.
Newspapers.com is an Ancestry.com site that partners with newspaper publishers across the country to digitize millions of newspaper archive pages each month through its customized Powered by Newspapers.com solution.
A partnership with Newspapers.com can add value to your newspaper by:
– Uniquely positioning your newspaper to create revenue from its archive.
– Offering a no-cost solution to digitize and monetize your historical newspapers.
– Allowing you to sell your archive into the consumer market.
– Helping your archive come to life on a state of the art powered by Newspapers.com site.
– Enriching your stories with the historical context that can be found in this mountain of information.
NinjaCat is a Unified Marketing Analytics Platform. NinjaCat is the leader in scalable reporting, monitoring, call tracking and data pipelines for agencies and media companies. Deliver stunning client reports and dashboards across 750+ data sources. Free up time focus on insights, recommendations & optimizations. We integrate with hundreds of data sources including Google, Facebook, LinkedIn, Salesforce, Constant Contact, Adroll, Site Impact, The TradeDesk and much more.
Recruitology enables media companies to be the top digital advertising choice for local employers. Our cloud-based platform lets media companies grow digital recruitment revenue and market share, with partners reporting double-digit revenue growth within the first few months of implementation.
One of our partners, Tribune Publishing, for example, saw a 15% year-over-year increase in digital recruitment revenue by switching to Recruitology’s platform. Another partner, consisting of small regional publications, saw an increase of $100,000 in revenue during the first 3 months of working with Recruitology.
In today’s digital landscape, offering a multitude of products to your advertisers is crucial to the growth of the media buying and advertising industry. Site Impact’s Private Label Email Data & Technology solutions have been powering major marketing and media companies for nearly 10 years. Offering in-house developed technology, Site Impact streamlines an advertisers capabilities from selling a standard print ad in the paper to providing geo-targeted, hyper-local, email marketing and digital advertising.
Connect with StoryMate at Elevate! to learn how we can help you craft a comprehensive digital ecosystem that gives you greater control, flexibility, efficiency and a higher ROI from your content management solution.
StoryMate is a whole new way of thinking about content management. Built upon the foundation of WordPress, we customize your CMS just for you. We don’t believe in giving you a list of features and functionalities. We believe in crafting that list of features with you and your team, giving you exactly what you need — and none of the added bulk that gets in the way.
Tubular is the leading global video measurement and analytics platform that powers broadcasters, publishers, and brands to invest, transact and monetize in video with confidence.
Tubular’s software measures and organizes 6B videos, 400M video consumers, 14M creators, 195K brands and 1M sponsored videos, generating insights for its customers to grow and realize the value of audience faster. Media companies including Graham Media Holdings, Condé Nast, A&E, Warner Brothers Home Entertainment, and BuzzFeed trust Tubular as the industry standard. For more information, visit www.tubularlabs.com.
TownNews equips local media organizations with the digital services and guidance to transform their business models and flourish in the digital age. Our tools and expertise in print, digital, video, OTT, and advertising enable forward-thinking media organizations in dynamic markets to efficiently engage their audiences, increase security and grow revenue.
Fueled by a passion for local media and a 30-year proven track record of success, more than 2,000 news organizations have benefited from the platform and tools we’ve built specifically for the media industry to thrive.
Contact TownNews today to learn how we can help you thrive in the digital age.
video intelligence (vi) is a trusted partner to create incremental revenue for both national and local news organizations like Warner Media Group, TEGNA, Post Media, Euclid Media Group and many more!
Our native player, vi stories, uses contextual matching AI to create compelling video experiences, complimenting editorial content on desktop, mobile web and in app. Publishers increase engagement, content creators find new distribution outlets and advertisers reach attentive audiences. A quick overview video of vi stories can be viewed here.
Our industry leading natural language understanding algorithm contextually matches relevant video content from a vast library based on the page content. Studies have shown vi stories keeps users on page for 33% longer on average. Published results of this study can be found in this article.
vi stories creates new video placements for publications resulting in significant incremental revenue. Our optimization engine matches users to brand campaigns, resulting in engaging experiences for users, and higher eCPMs for publishers.
Whiz Technologies builds mobile, OTT video and Alexa voice apps. With a history of developing apps for more than seven years, we provide best of class solutions for all devices. Our apps have multiple ad units including app start ads, banners, interstitials and video ads. We provide sales training, best practices and consulting for building and growing your audience. We are particularly proud of our diverse and growing customer base that includes broadcast television stations and daily/weekly newspapers.
ZergNet is the leading editorial recommendations platform on the Internet. We’re committed to protecting the integrity of the publishing ecosystem by delivering only the highest quality content recommendations and providing 100% pure editorial content. Founded in 2012, ZergNet currently recommends over one billion articles every day, resulting in over 3 million daily visitors to premier content sites including AOL, Time Inc, CBS, IAC, NBC, Viacom, News Corp, Wenner, Warner Bros and many others.
GNI Subscriptions Lab
Consumer revenue and digital transformation: Philadelphia Innovation Mission attendees share biggest lessons
The Branded Content Project
Why IAB sees such a big opportunity for media companies in branded content